LED signs designed with a nod to the 1930s will be part of the $35 million overhaul developer Eric Blumenfeld has planned for a North Broad Street theater, an addition meant to please the upcoming venue's future tenant – Live Nation.
Blumenfeld told the city's Historical Commission the signs gave the Philadelphia Metropolitan Opera House, located at Broad and Poplar streets, " some sense of identity," according to Curbed Philadelphia.
“Right now, our focus is on making Live Nation happy,” said developer and partial owner Eric Blumenfeld.
Neither Blumenfeld nor Live Nation confirmed to Curbed that the California-based concert promoter would occupy the space.
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