Comcast awarded $1 million in grants to diverse-owned businesses in Philadelphia and Chester as part of its RISE program to support Black-, indigenous- and people of color-owned companies, the Philadelphia Business Journal reports.
The grants are valued at $10,000 each and will go to 100 businesses. Philadelphia-based Comcast also selected 400 recipients in Atlanta, Chicago, Detroit and Houston. The program launched last fall with plans to reach 13,000 BIPOC-owned businesses through grants, tech support or media support by 2022.
Comcast RISE, or “representation, investment, strength and empowerment,” is part of the company’s $100 million commitment to “fighting injustice and inequality.” The funding comprises about $75 million in cash and $25 million in media spending in five areas: supporting social justice organizations, accelerating diversity and inclusion efforts for employees, highlighting Black voices and stories through Comcast’s media channels, addressing digital inequities and boosting small businesses.
Read more about Comcast's latest efforts to help BIPOC-owned businesses at PBJ.com.
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Disclosure: Comcast is the parent company of NBCUniversal, which owns NBC10.
