TOMS founder/philanthropist Blake Mycoskie hit the Venice strand this week, teasing the next big thing for TOMS Shoes. Hint: It's not shoes.
According to Mycoskie, come June 7, 2011, TOMS will no longer be "just a shoe company - TOMS will be a one-for-one company." One for one references the guiding principal of the company: For every pair of shoes purchased, a pair is donated to a child in need.
So, what's in the tube? Jackets, pants, tees, or some non-apparel item altogether? Follow the Los Angeles-based brand on Facebook to track the unveiling.