Who doesn't love a good dance around sports league licensing deals?
The bootleg T-shirt business is a cottage industry keeping sports fans in Philadelphia sharply dressed for years.
There's something to be appreciated about the creative marketing that hints at something but doesn't expressly break any rules.
Conshohocken Brewing absolutely killed it with the naming and branding on their latest beer: the Ghost Bear Golden Ale that just so happens to be in an orange and black can.
Coming this Friday, GHOST BEAR Golden Ale in cans and on draft at both locations. Drinks clean and delicious! pic.twitter.com/WyY5AN3At9— Conshohocken Brewing (@conshybrewing) December 6, 2016
Philadelphia Flyers
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Now, some hockey fans who watch plenty of Flyers games might say it's in honor of defenseman Shayne Gostisbehere, but whose to say it's not simply a beer named after a couple of wonderful emojis. Namely the ghost and the bear,
I, for one, applaud them on their branding. You can pick one up at their local brew pubs or at the release party over in Fishtown on Friday.
Plan your Friday afternoon now. I'll see you @Bottlebareast for the Ghost Bear Golden Lager release. pic.twitter.com/zc5dFTsac5— Glen Macnow (@RealGlenMacnow) December 4, 2016
And what a world we live in where Joel Embiid wants to create his own line of Shirley Temple beverages and there's a beer seemingly named after a Flyer who gets the healthy scratch.
