Kobe Bryant Would Like to Sell You Ankle Insurance

Nike is pulling out all the stops with its new campaign for Kobe Bryant's latest kicks. The first ad made a mention of ankle insurance, and showed Kobe passing out little insurance cards to those he was about to crush on the basketball court.

In this latest ad, Kobe is in full salesman mode, as he discusses -- on horseback, no less -- what might happen to you if you make the mistake of not buying the insurance.

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