Attention all clothing companies: Taylor Swift fans don't think jokes about her ex-boyfriends are funny.
You'd think this was made clear after the singer's loyalists forced Abercrombie &Fitch to pull a shirt mocking the country star's former relationships just last month.
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Yet less than a month later, an EDM-themed clothing company located in Bala Cynwyd, Montgomery County, Pa. decided to sell a tank listing the last names of all of Swift's rumored beaus. (For those of you who aren't hipsters, EDM stands for electronic dance music.)
Swifties were not amused.
After Lex Houser (daughter of NBC10 reporter Lu Ann Cahn) and Andi Cross (the duo who run the indie brand) posted a picture of the tee on their Instagram account, it was instantly flooded with upset fans demanding it be removed.
"So I took down the picture--I don't really care--and they kept going. It got worse and worse," Houser told Fashionista.com
Just how bad? Death threads were sent by Taylor's fans.
But the style pair refused to stop selling the shirt. In fact, they think they will make more money from all the attention and currently have it in five different colors on their website, Bad Kids Clothing.
"Andi and I both had a history of being cyber bullied growing up, and these kids are thinking if they just tell us they're going to kill us and that 30 million people are going to attack us, that we would just do what they said," explains Houser.
The company's response was completely different than A&F, who immediately pulled their top off shelves after fans created a petition on Change.org.
The mega brand had to temporarily changed their corporate PR telephone greeting: "Thank you for calling Abercrombie &Fitch public relations. If you are calling regarding the Taylor swift T-shirt, please note that this is no longer available."
And even followed up with a tweet: "Hey #swifties we no longer sell the tshirt. We heart Taylor's music and think she's awesome!"
While Taylor has yet to comment on either tee, she did acknowledged her fiercely loyal fan's support after Michael J Fox joked he didn't want the Grammy winner to date his son.
In January she wrote to her then-23 million Twitter followers: "Thank you for having my back!"