The Le Méridien Philadelphia will get a million-dollar renovation — its first major update since it opened in 2010 — that will re-imagine the common and food-and-beverage areas, gearing the spaces toward the millennial traveler.
Millennials are an audience hotel brands have been targeting for some time now. This demographic has an annual spending power of $200 billion, with each U.S. millennial spending an average of $3,900 in 2015, according to a report by Oracle Hospitality.
The 202-room Le Méridien, which opened in May 2010, will undergo a $1 million to $1.5 million renovation — the scope of which includes a remodel of the common areas, including the entry vestibule, arrival zone and bar; and a transformation of the food-and-drink area into an all-day dining concept catered toward millennials who want to eat, drink and work at the same time.
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Construction will begin Monday, Feb. 20 and is slated to be completed on March 31.
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