76ers Fans are Bandwagon Jumpers

The folks at Emory Sports Marketing Analytics have studied the last 14 years of the NBA, and found that Philadelphia 76ers fans rank second in "sensitivity to wins." When they're good, fans go the games. When the stink (like last year) fans don't.

NBA Attendance Sensitivity to Wins:

Detroit Pistons
Philadelphia 76ers
Indiana Pacers
Portland Trailblazers
Sacramento Kings

It also found that 76ers fans are the second-most sensitive to price, meaning they're either cheap or value-conscious, says Emory Sports Marketing Analytics.

NBA Attendance Sensitivity to Price:

New Orleans Pelicans
Philadelphia 76ers
Milwaukee Bucks
Sacramento Kings
San Antonio Spurs

Read more at PBJ.com

Copyright bizjournal
Contact Us