Conshy-Based Monetate Names New CEO - NBC 10 Philadelphia

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Conshy-Based Monetate Names New CEO



    Conshy-Based Monetate Names New CEO
    Philadelphia Business Journal

    It’s been a busy month for Conshohocken, Pa.-based Monetate.

    The e-commerce optimization company, founded in 2008, recently expanded its office space to accommodate a growing product development team. It detailed its latest product – Monetate for Testing and Targeting – just last week.

    Now, the company is announcing Lucinda Duncalfe as its new CEO. She will replace Monetate co-founder David Brussin, who will become executive chairman of the company’s board. Brussin’s focus will be on product innovation. Duncalfe will focus on scaling the company.

    Monetate conducted a nationwide search for its new leader, and ended up back in town with Duncalfe, who’s served on Monetate’s board for nearly all of the company’s existence. Read more about this story on

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