This week, the number crunchers at Polyvore provided The Feast with an exclusive peek into the brands that are trending on the mega-site over the past week. With 6.5 million unique visitors every month, Polyvore rightly holds the title of "the Web's largest community of tastemakers," making any analytics around labels rather of note for anyone interested in how the "tastemakers" are viewing the world's brands at any given moment.
Zimmermann and Michael Kors are making major waves on the the Polyvore site this week. ZImmermann, the Aussie swim line that's been steadily gaining fans since its launch three years ago, continues to whip up the most gorgeously sexy suits (like this crochet strapless number). And Michael Kors knows better than anyone how to design timeless essentials that transcend seasons: (see this red leather tote or this printed silk dress as evidence of such).
Also making strong appearances on the rising brands list is Halogen, a collection of streamlined basics that never disappoint. This perfectly fitted seamed pencil skirt and merino wool cardigan are currently on our must-buy-now lists. 3.1 Phillip Lim also climbed the ranks this week, perhaps in light of the news that he's opening shop in Hong Kong later this year.
Rounding out the list are other summer-appropriate and on-trend labels including Day Birger et Mikkelsen, Reed Krakoff, Wet Seal, Hello Kitty, TopShop and Miss Selfridge.
The Polyvore Index is a weekly glimpse into what brands and designers are trending on the Web's largest community of tastemakers, as established by levels of engagement from adding to sets to liking and saving.