The Pennsylvania-based Sheetz convenience store chain is looking to double its store total after opening its 500th location.
Sheetz executives cut a ceremonial ribbon Tuesday at the Altoona company's latest location in Thomasville, North Carolina.
The Altoona Mirror reports Wednesday they're now planning for 750 stores and eventually 1,000.
Founder Bob Sheetz says he never envisioned the chain's growth when he opened the first store in 1952. The 80-year-old tells the newspaper he dreamed of owning 100 stores.
There are about 152,000 convenience stores nationwide.
Sheetz executives say they're planning to expand within the six states where they're currently operating; Pennsylvania, West Virginia, Maryland, Virginia, Ohio and North Carolina.
They're opening at least 30 stores in 2015, including dine-in locations near West Virginia and Penn State universities.