Blue Cross Broad Street Run

Smile! Our Live Smile Cam Is at Broad and Spruce Streets. Watch for Your Runner!

Runners should keep an eye out for the NBC10/Telemundo 62 Smile Cam as they approach South Broad and Spruce streets

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😄 Smile so your friends and family can see you!

That's what 2021 Blue Cross Broad Street Run participants should do as they run by NBC10's and Telemundo 62's Smile Cam in front of the Kimmel Center for the Performing Arts on South Broad Street Sunday morning.

Besides live coverage of the 10-mile dash down Broad Street on air and in the NBC10 app Sunday, we will also be livestreaming the Smile Cam.

Positioned right around the 6-mile mark, the Smile Cam, sponsored by NJM Insurance Group, will give runners a little extra boost. This year, there are no fans and spectators cheering them on due to the ongoing COVID pandemic.

Runners should strike a pose or just flash a smile as they get to South Broad and Spruce streets Sunday morning. Their loved ones can catch the action live. It's that simple!

NBC10 Smile Cam graphic
NBC10 Smile Cam graphic

NBC10 is getting runners ready for the race with our "10 Answers to Your Questions About the Blue Cross Broad Street Run" article that includes info on the new race course, the pre-race expo and (most importantly) the First Alert Weather forecast for race day.

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