Ed Sullivan has spent a decade working for tech companies, including the last year as business development vice president at marketing-tech firm Sailthru. But until recently, he'd never sat down in front of a blank white screen and coded a website.
Earlier this fall he attended Code In a Day, a class offered by London startup Decoded. Nine hours later, he indeed had a rudimentary site up and running. But more to the point, Sullivan found himself reconsidering words he'd said just days earlier.
In a meeting about a platform integration project with another company, their development team quoted him 500 hours for the project. "500 hours?!" he thought. "What are these guys doing? That's how many weeks? Why are these guys taking so long?" Read the full story here.
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