Philadelphia tech startup Curalate, an analytics and marketing suite for Pinterest, Instagram, Facebook and Tumblr, recently nabbed $8.6 million in Series B financing.
A portion of the new funding came from Curalate’s longtime investors New Enterprise Associates, First Round Capital and MentorTech Ventures. Vayner RSE, social media guru Gary Vaynerchuk’s venture firm, also joined in on the funding for Curalate, a 2-year-old company.
Vaynerchuk has also agreed to assist Curalate’s team as strategic adviser.
“Gary brings with him a really deep understanding of how digital marketers work,” Curalate cofounder Apu Gupta said. “He’s a great person to have in our corner.” Read more about this story on PBJ.com.