retail space

Woman Develops Platform To Help Emerging Designers Find Retail Success

Fashion Week is the biannual event for designers to impress buyers and the press with their dazzling new lines.

But once a model struts down a Fashion Week runway, it takes months for that look to become available to the public — if it even makes it into a retail space.

And for lesser-known, emerging designers, it is extremely costly to build up enough inventory to sell and make a profit. That bothered Ana Caracaleanu.

"Runway events don't connect the consumer with designers," Caracaleanu said in a phone interview. "I wanted to help designers." Read full story here


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