Mall Makes History With Opening of High-End Restaurant

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    NEWSLETTERS

    Some of the biggest names in restaurants are coming to Moorestown Mall. One is already open and serving drinks in this once dry town. NBC10's Denise Nakano reports. (Published Monday, Nov 18, 2013)

    History was made Monday night at the Moorestown Mall with the opening of a high-end restaurant.
    Osteria, the new restaurant from popular Philly chef Marc Vetri, opened its doors.

    It’s the first restaurant in Moorestown to serve alcohol since the previously “dry” town approved a referendum allowing liquor licenses.

    “This is the first time you can order and be served to drink at a bar in Moorestown, New Jersey since prohibition began in these United States,” said Martin Cugine, an employee.

    “We’re very excited that there’s a bar we can actually order a drink with our meal too,” said Jacqui Croft, one of the restaurant’s first customers.

    The Moorestown Mall has struggled financially over the years with many locals preferring to travel to the Cherry Hill Mall or Philadelphia to shop and dine. But Joe Coradino, the CEO of PREIT, the mall’s parent company, believes that will soon change thanks to Osteria, a new movie theater and the upcoming opening of Distrito, from Iron Chef Jose Garces. 

    “In the case of bringing in a fine restaurant, they're actually a better anchor because that’s a different purchase,” said Coradino. “It’s actually a better anchor because it’s a different purchase. It’s a better opportunity for us to drive traffic in our properties.”